To stand out as an increasingly valuable member of a Web or marketing team, you need a working knowledge of e-commerce standards. The E-Commerce Strategies and Practices course is for the individual who already understands the foundations of Web technologies and wants to become proficient in e-commerce practices and site design.
Target Audience
- Web designers
- Internet consultants
- IT professionals
- Marketing professionals
- Web and graphic artists
- Business professionals
E-Commerce Specialist Training
Skills Taught
- E-commerce site development, including ways to conduct business online and manage the technical issues associated with constructing an e-commerce Web site
- E-commerce technology and security, including e-commerce technologies at various levels of sophistication, Customer Relationship Management (CRM) software, and practices for securing your online transactions as well as your customers' personal information
- E-commerce business, marketing and legal issues, including Web marketing strategies, online product promotion, and legal topics such as taxation and international shipping